Review Platform Management Guides
Master review management on every major platform. From Google to Yelp to Facebook, learn how to monitor, respond, and improve your ratings.
The most important platform for local SEO and visibility in Google Search and Maps.
Yelp
Leading platform for restaurant and local service reviews with engaged community.
Social-integrated reviews that leverage your existing community and reach.
TripAdvisor
Essential for travel, hospitality, and tourism-related businesses.
Trustpilot
Growing platform focused on verified reviews for e-commerce and services.
BBB
Trust-focused platform with accreditation for established businesses.
Platform Comparison
| Platform | Best For | Review Response | SEO Impact |
|---|---|---|---|
| All local businesses | High | ||
| Yelp | Restaurants, Services | High | |
| Community businesses | Medium | ||
| TripAdvisor | Hotels, Tourism | Medium | |
| Trustpilot | E-commerce, SaaS | Medium | |
| BBB | Professional services | Low |
Why Multi-Platform Review Management Matters
Your customers are spread across multiple review platforms. While Google might drive the most local search traffic, ignoring Yelp, Facebook, or industry-specific platforms means missing valuable feedback and potential customers.
The Power of Consistent Presence
Businesses that actively manage reviews on 3+ platforms see 28% more customer engagement than those focused on a single platform. A consistent presence builds trust and ensures you're capturing feedback from all customer segments.
Platform-Specific Strategies
Each platform has its own culture, user expectations, and best practices. What works on Google may not work on Yelp. Our guides help you tailor your approach for maximum impact on each platform.